Trevor Linden – Press Release


Vancouver, BC - July, 2022:

Prairie Naturals Health Products, a health and wellness supplement company headquartered in Coquitlam, BC announces a multi-year deal with retired Pro-Hockey player Trevor Linden. Linden will become the Men’s Health Ambassador to Prairie Naturals Men’s Health Range. The relationship will see Linden in upcoming brand marketing and public relations. Together Prairie Naturals and Trevor Linden are committed to giving a percentage of profits from the Men’s Health Campaign to the Canadian Men’s Health Foundation to help further education and awareness of the mental and physical health issues facing men today. 

"Linden is the ideal candidate for a brand ambassador as he is often seen out and around Vancouver continuing to live the healthy lifestyle. As a retired athlete, he feels the aches and pains of previous injuries and the natural effects of aging. He knows that taking care of his health is imperative to enjoying his retirement. His commitment to fitness and his relationship with the Canadian Men’s Health Foundation made him a natural fit for the Prairie Naturals brand. We are thrilled to come together to make a difference in the lives of men across Canada.”
Dennis Fong, President of Prairie Naturals Health Products

Prairie Naturals Men’s Health campaign runs each autumn. To support the funds raised for Canadian Men’s Health Foundation, you can expect to see Linden on TV, radio, print and digital marketing beginning late this year.

Prairie Naturals is a privately owned, family business headquartered near Vancouver, BC, Canada. Our core business is the research, development, marketing and distribution of more than 200 premium quality nutritional supplements, natural hair and natural body care products. The Prairie Naturals brand is sold through thousands of retail stores from coast to coast, across Canada. Prairie Naturals won the Brand Impact Award at CHFA Now 2022. Visit for more information.

Trevor Linden played 20 seasons in the NHL from 1988 to 2008. He played 16 of those seasons with the Vancouver Canucks earning him the nickname "Captain Canuck". Throughout his hockey career, Trevor was respected as a leader both on the ice and in the community. Since retiring, Trevor has entered the business world with the same focus he took to the ice for 20 years. His dedication to the community continues to make him one of Canada's most respected athletes. Fitness and high-performance continue to be a big part of Trevor's life. He enjoys cycling and cross-country skiing and has completed several international races in both sports. You can spot him training around Vancouver, Whistler, and the Okanagan year-round. Currently Trevor and his wife Cristina have one son Roman and reside in the Vancouver area. He is highly active with his Club 16 – Trevor Linden Fitness and other various charitable causes.